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Zapier makes it easy to integrate Wix with Facebook Conversions - no code necessary. See how you can get setup in minutes.
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Wix
Wix
1. Choose trigger event
Facebook Conversions
Facebook Conversions
2. Choose action
1. Select the event
Setup
Test
Wix
Choose a trigger event
Choose a trigger
A trigger is the event that starts your Zap—like a "eCommerce" from Wix.
Add your action
An action happens after the trigger—such as "Send Funnel Event" in Facebook Conversions.
You’re connected!
Zapier seamlessly connects Wix and Facebook Conversions, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
Create a new record or update an existing record in your app.
Send Purchase Event
Publish purchase events to Conversions API
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
For AI agents & developers
Use Wix and Facebook Conversions with AI agents and code
Beyond Zap workflows. Call Wix and Facebook Conversions actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.
No code
Connect via Zapier MCP
Expose Wix and Facebook Conversions actions as tools in any MCP client. Authenticate once, then call them in natural language.
Example actions on this page
Send Funnel Event
Works with
Claude · ChatGPT · Cursor · any MCP-compatible client
There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.
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Practical ways you can use Wix and Facebook Conversions
Sync new customer orders with Facebook server.
When a new order is placed on a Wix site, Zapier can automatically send the order information as a Facebook Conversions API Purchase Event. This helps business owners streamline tracking and optimize ad performance without manual data uploads.
When a form is submitted through your Wix site, Zapier can send the lead submission as a Facebook Lead Event. This automation ensures all potential leads are captured in Facebook for targeted ad campaigns and remarketing.
When a new project is created in Wix Portfolio, Zapier can trigger a Slack notification to inform team members. This keeps the team aligned and on track without needing manual updates.
Learn how to automate Facebook Conversions on the Zapier blog
Make work flow with AI
Level up your Wix to Facebook Conversions integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier
About Facebook Conversions
Facebook’s Conversions lets you send information about important customer events to Facebook Server-Side API directly from your website’s server, CRM or other customer information databases. This information is useful to create powerful ads that yield better conversions.