Connect ActiveCampaign and Webhooks by Zapier to power AI-driven automation

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Launch your first automated workflow

Start with a template that brings ActiveCampaign and Webhooks by Zapier together. Build enterprise-grade automation in minutes.

Our most popular template

Create ActiveCampaign contacts from new caught webhooks
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Webhooks by Zapier + ActiveCampaign
POST webhooks for new ActiveCampaign contacts added to a list
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ActiveCampaign + Webhooks by Zapier
Add ActiveCampaign contacts to automations using caught Zapier webhooks
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Webhooks by Zapier + ActiveCampaign
POST webhooks by Zapier for new ActiveCampaign automation ones
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ActiveCampaign + Webhooks by Zapier
POST to webhooks when contacts are created or updated on ActiveCampaign
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ActiveCampaign + Webhooks by Zapier
Add ActiveCampaign contact notes from caught webhooks
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ActiveCampaign + Webhooks by Zapier

Create ActiveCampaign contacts from new caught webhooks

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Webhooks by Zapier + ActiveCampaign

POST webhooks for new ActiveCampaign contacts added to a list

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ActiveCampaign + Webhooks by Zapier

Add ActiveCampaign contacts to automations using caught Zapier webhooks

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Webhooks by Zapier + ActiveCampaign

POST webhooks by Zapier for new ActiveCampaign automation ones

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ActiveCampaign + Webhooks by Zapier

POST to webhooks when contacts are created or updated on ActiveCampaign

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ActiveCampaign + Webhooks by Zapier

Add ActiveCampaign contact notes from caught webhooks

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ActiveCampaign + Webhooks by Zapier

Send webhook POSTs requests for new or updated contacts in ActiveCampaign
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ActiveCampaign + Webhooks by Zapier
Send POSTs to another URL for new contacts added to lists in ActiveCampaign
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ActiveCampaign + Webhooks by Zapier

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Zapier makes it easy to integrate ActiveCampaign with Webhooks by Zapier - no code necessary. See how you can get setup in minutes.

100%

Help

1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New or Updated Custom Object Record" from ActiveCampaign.

Add your action

An action happens after the trigger—such as "Custom Request" in Webhooks by Zapier.

You’re connected!

Zapier seamlessly connects ActiveCampaign and Webhooks by Zapier, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- Custom Object
  Required
- Trigger Events
  Required
Trigger
Instant
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- Task Type (Optional)
Trigger
Instant
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Contact Joined Inbound WhatsApp Messaging Flow
Triggers when a contact sends a message that starts an inbound WhatsApp messaging flow.
Trigger
Instant
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New Automation Webhook
Triggers when an automation sends out webhook data. To add a webhook in ActiveCampaign, navigate to your Automations section, add or edit an automation, and create a new "Webhook" action.
Trigger
Instant
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- List
  Required
Trigger
Instant
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- List
  Required
Trigger
Instant
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- List (Deprecated)
Trigger
Instant
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New Deal Note
Triggers when a new deal note is created.
Trigger
Instant
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New Deal Added or Updated
Triggers when a new deal is created or existing deal is updated.
Trigger
Instant
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- List
  Required
- Importer_note
Trigger
Instant
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- List
- Skip Unsubscribe Events
- Importer_note
Trigger
Instant
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- Name
  Required
- Website
- Owner
Action
Write
- Account ID
- Name
  Required
- Update Only
  Required
- Account Owner
- Website
Action
Write
- Title
  Required
- Value
  Required
- Owner
- Currency
  Required
- Pipeline
  Required
- Stage
  Required
- Account
- Contact Email Address
Action
Write
- Automation
  Required
- Automation Run
  Required
- Contact ID
  Required
Action
Write
- Contact ID
  Required
- Account ID
  Required
- Job Title
Action
Write
- Contact ID
- Contact Email
- Action
  Required
- Existing Tags
- Tags
Action
Write
- Custom Object
  Required
- Record ID
- External ID
Action
Write
- Title
  Required
- Value
  Required
- Owner
- Currency
  Required
- Pipeline
  Required
- Stage
  Required
- Account ID
- Contact ID
- Description
Action
Write
- Task ID
- Title
- Deal ID
  Required
- Note
- Due Date
  Required
- End Date
- Task Type
  Required
- Assignee
Action
Write
- WhatsApp Phone Number
  Required
- Flow to start
  Required
- First Name
- Last Name
- Email
- External URL
- Custom properties
Action
Write
- Event Key
  Required
- Event Account ID
  Required
- Event Name
  Required
- Event Value
- Contact Email Address
Action
Write
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- ID
- Email Address
- Phone Number
Action
Search
- Deal Title
- Contact Email
Action
Search
- Deal Task Title
  Required
- Deal ID
Action
Search
- Template Name
Action
Search
- Pick off a Child Key
Trigger
Instant
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- Method
  Required
- URL
  Required
- Data Pass-Through?
- Data
- Unflatten
- Basic Auth
- Headers
- Return Raw Response
Action
Write
- URL
  Required
- Payload_type
- Data
- Wrap Request In Array
- File
- Unflatten
- Basic Auth
- Headers
Action
Write

- Custom Object
  Required
Trigger
Instant
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Contact Completed WhatsApp Messaging Flow
Triggers when a contact completes a WhatsApp messaging flow.
Trigger
Instant
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New or Updated Account
Triggers when a new account is added or an existing account's details are updated.
Trigger
Instant
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- List
  Required
Trigger
Instant
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- List
  Required
Trigger
Instant
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- List
  Required
Trigger
Instant
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- Task type
Trigger
Instant
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New Deal Task
Triggers when a new deal task is created.
Trigger
Instant
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- Importer_note
Trigger
Instant
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- List
  Required
Trigger
Instant
Try It
- Event
  Required
- Tag
Trigger
Instant
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- Account ID
  Required
- Name
- Website
Action
Write
- List
- ID
- Email Address
- First Name
- Last Name
- Full Name
- Phone Number
- Tags
- Organization Name
- Job Title
Action
Write
- Automation
  Required
- Subscriber Email
  Required
Action
Write
- Email Message
  Required
- List
  Required
- Campaign Name
  Required
Action
Write
- Contact ID
  Required
- List ID
  Required
- Note
  Required
Action
Write
- Task ID
- Title
- Contact ID
  Required
- Note
- Due Date
  Required
- End Date
- Task Type
  Required
- Assignee
Action
Write
- Contact ID
  Required
- Deal ID
  Required
- Role
Action
Write
- Deal
  Required
- Note
  Required
Action
Write
- Deal
  Required
- Title
- Value
- Currency
- Owner
- Pipeline
- Stage
- Account ID
- Contact ID
- Status
- Description
Action
Write
- Action
  Required
- List ID
  Required
- Contact ID
- Email Address
Action
Write
- WhatsApp Phone Number
  Required
- WhatsApp Template to send
  Required
Action
Write
- Name
  Required
Action
Search
- Contact Task Title
  Required
- Contact ID
Action
Search
- Title
- Contact Email
Action
Search
- Email
  Required
Action
Search
Catch Raw Hook
Triggers when a POST, PUT, or GET request is made to a Zapier URL. Gives the request body unparsed (max 2 MB) and also includes headers.
Trigger
Instant
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- URL
  Required
- Key
- Deduplication Key
- Xpath
- Basic Auth
- Headers
Trigger
Polling
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- URL
  Required
- Query String Params
- Send As JSON
- JSON key
- Unflatten
- Basic Auth
- Headers
Action
Write
- URL
  Required
- Payload_type
- Data
- Wrap Request In Array
- File
- Unflatten
- Basic Auth
- Headers
Action
Write

For AI agents & developers

Use ActiveCampaign and Webhooks by Zapier with AI agents and code

Beyond Zap workflows. Call ActiveCampaign and Webhooks by Zapier actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.

No code

Connect via Zapier MCP

Expose ActiveCampaign and Webhooks by Zapier actions as tools in any MCP client. Authenticate once, then call them in natural language.

Example actions on this page

Create Account
Custom Request

Works with

Claude · ChatGPT · Cursor · any MCP-compatible client

Connect Zapier MCP

Typescript

Call from code with the Zapier SDK

Trigger ActiveCampaign and Webhooks by Zapier actions from backend services, scripts, or agent code.

Install

# TypeScript / Node
npm install @zapier/zapier-sdk

Run an action

import { createZapierSdk } from '@zapier/zapier-sdk';

const zapier = createZapierSdk();
await zapier.runAction({ /* activecampaign / webhook action */ });

Run the SDK docs

There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

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G2 Badge - Leader Mid-Market - Winter 2024

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Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Practical ways you can use ActiveCampaign and Webhooks by Zapier

Add new contacts to a CRM

When a new contact is added through an online form or external service, use ActiveCampaign to capture their info automatically and Webhooks to pass the data into your CRM. This saves time in manually transferring contact data while ensuring your records are up-to-date.

Business Owner

Try it

Monitor API usage for new campaigns

When a new campaign starts sending in ActiveCampaign, use Webhooks to log API calls and track deliverability or traffic. This helps IT ensure system reliability and troubleshoot issues faster.

Try it

Sync campaign engagement data

When a contact clicks a campaign link in ActiveCampaign, trigger Webhooks to send this engagement data to an external analytics tool. This helps marketing teams understand campaign performance without extra manual work.

Marketing & Marketing Ops

Try it

Learn how to automate ActiveCampaign on the Zapier blog

Learn how to automate Webhooks by Zapier on the Zapier blog

Make work flow with AI

Level up your ActiveCampaign to Webhooks by Zapier integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

About ActiveCampaign

ActiveCampaign is an autonomous marketing platform built to transform how marketers, agencies, and business owners work.

Learn moreLearn moreHelpHelp

Related categories

Marketing Automation

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About Webhooks by Zapier

Webhooks simply POST data (or JSON) to a specific URL every time we see something new. Webhooks can also accept data (or JSON) to kick off a workflow in Zapier.

Learn moreLearn moreHelpHelp

Related categories

Developer Tools

Zapier

Connect ActiveCampaign and Webhooks by Zapier to power AI-driven automation

Launch your first automated workflow

Create ActiveCampaign contacts from new caught webhooks

POST webhooks for new ActiveCampaign contacts added to a list

Add ActiveCampaign contacts to automations using caught Zapier webhooks

POST webhooks by Zapier for new ActiveCampaign automation ones

POST to webhooks when contacts are created or updated on ActiveCampaign

Add ActiveCampaign contact notes from caught webhooks

Create ActiveCampaign contacts from new caught webhooks

POST webhooks for new ActiveCampaign contacts added to a list

Add ActiveCampaign contacts to automations using caught Zapier webhooks

POST webhooks by Zapier for new ActiveCampaign automation ones

POST to webhooks when contacts are created or updated on ActiveCampaign

Add ActiveCampaign contact notes from caught webhooks

Send webhook POSTs requests for new or updated contacts in ActiveCampaign

Send POSTs to another URL for new contacts added to lists in ActiveCampaign

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Choose a trigger

Add your action

You’re connected!

Supported triggers and actions

Use ActiveCampaign and Webhooks by Zapier with AI agents and code

Connect via Zapier MCP

Call from code with the Zapier SDK

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

Practical ways you can use ActiveCampaign and Webhooks by Zapier

Add new contacts to a CRM

Monitor API usage for new campaigns

Sync campaign engagement data

Learn how to automate ActiveCampaign on the Zapier blog

5 popular ways to use Zapier's ActiveCampaign integration

How to add or update ActiveCampaign contacts for new WooCommerce orders

Learn how to automate Webhooks by Zapier on the Zapier blog

How to add Mailchimp subscribers from a webhook

How to connect Airtable to webhooks

How to add leads to LeadConnector from a webhook

Make work flow with AI

Connect ActiveCampaign to Webhooks by Zapier on the world's largest no-code automation platform